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May 10, 2012

BrandMyMail – Branded Email Templates

Potential clients take just seconds to judge a business based on the look of its marketing emails. Unfortunately, this can end up hurting many smaller businesses that don’t have the budgets to use sophisticated messaging software. As a result, many of these businesses end up sending emails that look unpolished and unprofessional – a definite turnoff to potential clients and customers.

Busy professionals that use Gmail for sending and receiving business messages now have a solution. BrandMyMail is a web-application that any Gmail user can use to create and send personalized, customized, branded emails that won’t get ignored or pushed aside. When you sign up for an account, you get access to BrandMyMail’s template editor. Using drag-and-drop functionality, this editor lets you place all the features you want in your business emails – including company banners, social media links, and embedded blog posts or videos. Once your email template is finalized, head back to your Gmail account and start selecting BrandMyMail as the “sendor” each time you send a new message out. The messages you’ve designed will be dropped into your email document, and they’ll be ready to send to clients in mere seconds.

iPhone users will appreciate being able to send branded BrandMyMail messages from their mobile devices, as well as their home and work computers. The web-application is powered by Python, Django, Postgresql, exim, Apache, and Amazon EC2, and it’s completely free for people to use.

Practical Uses:

  • Send professional looking business emails
  • Encourage clients to ‘like’ your company on Facebook
  • Generate more clicks on your professional blog
  • Give your one-person business a professional appearance

Insider Tips:

  • The service only works for Gmail users at the current time
  • BrandMyMail works on the iPhone, iPad, and iPod Touch
  • Drag and drop various applications into place on the editor screen
  • BrandMyMail is powered by Python, Django, Postgresql, exim, Apache, and Amazon EC2

What we liked:

  • Any Gmail user can use BrandMyMail
  • Small business owners can create branded marketing emails
  • People can promote their Twitter accounts within their marketing emails
  • BrandMyMail makes it easy to embed blog posts and videos in emails

What we didn’t like:

  • Businesses that don’t use Gmail can’t use BrandMyMail

Alternatives:

Company Info:

  • Launched: 2011
  • Privately Held
  • Headquarters: Funchal, Portugal
  • Founded by: Shay Rojansky, Limor Schweitzer, and Roberto Varela
  • Web site: http://www.brandmymail.com

Costs:

  • Free

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