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December 29, 2012

ShoutEm – Build Your Own App

Why sit around and wait for someone else to create the perfect app, when you could do the project yourself? ShoutEm is a tool that people can use to create mobile applications for business marketing, self-promotion, or pure entertainment.

Before you can get to work creating your own app with ShoutEm, you’ll need to select a category. ShoutEm apps fall into eight common categories: Publishers, Music, Events, Business, Sports, Local, Organizations, and Radio. ShoutEm also offers a General option for apps that don’t fall into any of the above categories. The options that are available to you when you start building your app depend on the category you’ve chosen. Add a calendar feature to your Events app, for example, or a content syndication feature that pulls articles directly from your website into your new Publishing app. Every ShoutEm app has GPS capabilities, which allows you to push locally relevant content to your users with smartphone devices.

Businesses with existing websites can pull information from their sites — including news feeds, posted events, and other updates — into their mobile apps automatically. Publishers can also utilize Facebook Connect and Twitter Sign In to push content from their apps in their users’ social networking feeds and timelines.

Practical Uses:

  • Create a mobile app to promote your business
  • Give fans a way to find out when your band is going on tour
  • Publish breaking news information online
  • Let people listen to your radio show from their mobile devices

Insider Tips:

  • Automatically pull content from your existing website into your new mobile app
  • Add Facebook Connect and Twitter Sign In to your app to push content to your users’ newsfeeds
  • ShoutEm offers professional design services to users who need extra help creating their apps
  • Users can add maps to their apps
  • ShoutEm works on the iPhone, iPad, Android and other devices using HTML5

What we liked:

  • Companies of all sizes can use ShoutEm’s DIY app creation tools
  • Apps created with ShoutEm look completely professional
  • Mobile apps are a great way for brands to promote themselves to consumers
  • Organizations and clubs can create apps with event listings and group calendars

What we didn’t like:

  • Users need to upgrade to an Advanced plan to add push notifications to their apps

Alternatives:

Company Info:

  • Launched: 2008
  • Privately Held
  • Headquarters: New York, New York
  • Founded by: Viktor Marohni? and Saša Šaruni?
  • Web site: http://www.shoutem.com

Costs:

  • Basic plan is $19.90/month
  • Advanced plan is $59.90/month
  • Unlimited plan is $119.90/month

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