January 1, 2013

Iconify – Build an Elegant Portfolio

When a potential employer looks at a job applicant’s professional portfolio, he or she is looking at more than just the artwork or designs the portfolio contains. The quality of the portfolio itself is important, as well. A shoddy portfolio that looks like it’s been slapped together quickly can leave an extremely poor impression. Iconify is a web application that designers and artists can use to build stylish, interactive, and responsive online portfolios.

Join more than 9,000 other designers by creating your own portfolio with Iconify. Select the web address where your portfolio will appear, and then get to work designing a portfolio that’s all your own. Iconify lets you choose the theme, add separate folders for each category of your work, and add images within each of those folders. When a potential client clicks on an uploaded image, that image will fill the page regardless of the size of the screen he or she is working on. Iconify automatically resizes all portfolio pages, which means portfolios look the same whether they’re being viewed on mobile phones, tablets, or desktop PCs.

Any professional information that a potential client would need to get in contact with you (like your email address or phone number) is listed discreetly on the left-hand side of the main portfolio page. Iconify portfolios can easily be downloaded as mobile apps, or they can be shared on social networks like Facebook, Twitter, and Tumblr. Iconify also offers a number of analytics tools that people can use to see where the traffic to their portfolios is coming from, and to track whether that traffic has increased or decreased over time.

Practical Uses:

  • Post your artwork online
  • Present examples of your work to potential employers
  • Give potential clients a way to get in contact with you
  • Showcase a few examples of your best design work

Insider Tips:

  • People can download portfolios as mobile apps on their smartphones or tablets
  • Portfolios can be shared on social networking sites like Facebook
  • View the analytics page to see the number of visitors and page views
  • Users who refer their friends to Iconify can earn money when those friends sign up for Pro accounts

What we liked:

  • People can see how long the average person spent looking at their portfolios
  • Iconify lets people customize themes by choosing their own background colors
  • Iconify encourages visitors to share people’s portfolios on Twitter, Facebook, and Tumblr
  • People can link their Iconify portfolios to their own custom domains

What we didn’t like:

  • Designers who use the free version are limited to uploading just 10 photos


Company Info:

  • Launched: 2012
  • Privately Held
  • Headquarters: Florida
  • Founded by: Bronson Taylor, Lucas Taylor, Doug Logue, and Brian Wentzloff
  • Web site:


  • Free version
  • Premium version is $5/month

Submit a Comment