BookFresh is a tool that small business owners can use to make appointment bookings online. By allowing new and existing clients to schedule their own appointments from the comfort of their home computers, service professionals can spend less time answering telephone calls and more time marketing their businesses to a wider audience.
Embed BookFresh into your existing website, and you can start accepting online bookings right away. Input the hours when you’re available to work — making sure to take out time for lunch breaks, special events, and other days when your business will be closed — along with the schedules of any employees you’ll be accepting bookings for through the platform. Clients who schedule their appointments through BookFresh can pay in advance with PayPal and receive automated email reminders before their scheduled appointments. At the same time, you’ll receive text messages from BookFresh letting you know whenever new appointments have been booked. You can accept or reject these bookings based on your own schedule or personal preference.
In addition to its client booking platform, BookFresh also provides SMBs with customer review tools that they can use to collect positive testimonials from satisfied clients. Clients can then share these testimonials with their friends on social networking sites like Facebook, which helps drive referrals and increase word-of-mouth marketing for SMBs.
Practical Uses:
- Let clients schedule appointments online
- Cut down on the number of calls coming into your company each day
- Accept deposits from clients when reserving their appointments
- Send reminders to customers before their scheduled appointments
Insider Tips:
- Add BookFresh widget to your existing website
- BookFresh integrates with Google Calendar and Apple iCal
- Businesses can accept payments through PayPal
- Each staff member gets his or her own profile and scheduling calendar
What we liked:
- BookFresh sends automated reminders to clients before their appointments
- SMBs can require that clients pay for services before confirming their appointments
- Businesses can send automated review requests to clients six months after their appointments
- Users can choose to accept or deny any bookings made through their websites
What we didn’t like:
- BookFresh is aimed at small businesses, which means larger companies may not find the features suitable for their needs
Alternatives:
- BookedIN – http://getbookedin.com
- Full Slate – http://www.fullslate.com
- Simplifythis – http://www.simplifythis.com
Company Info:
- Launched: 2007
- Privately Held
- Headquarters: San Francisco, California
- Founded by: Ryan Donahue
- Web site: http://www.bookfresh.com
Costs:
- Freebie account
- Business account is $19.95/month
- Enterprise account with custom pricing
All articles are curated by Dave Onkels. Dave is a tech addict and has a passion for rich web applications. He has cultivated several tech startups and runs
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