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February 9, 2015

Publitas – Turn PDFs into Publications

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Online marketing materials are certainly cheaper to publish than print, but the time involved in designing a digital catalog, magazine, or brochure from scratch is usually substantial. Publitas is a web-based platform that makes creating an online publication as easy as uploading a PDF.

Because Publitas is a web-based application, you don’t have to install or download anything to begin designing your publication. Just create an account and drag-and-drop your PDFs into the application. Publitas’ flipbook software turns PDFs into flipbooks—an ideal solution if you’re looking to publish an online magazine, brochure, lookbook, or catalog. Within minutes of uploading your file, you’ll have a branded online publication that you can embed in your website, social media pages, and email newsletters. Online visitors can interact with your online publication just like they would an offline magazine, flipping through pages seamlessly and marking their favorite pages with ease.

Publitas differentiates itself from competitors by allowing its users to sell products from their publications. Using “product feeds,” users are able to import products from their online stores into their publications. They can also add videos and links inside their publications. Publitas publications are search engine optimized and connected to Google Analytics.

Practical Uses:

  • Publish an online travel magazine
  • Sell products from a digital catalog
  • Embed a lookbook in an email newsletter
  • Create a brochure to promote a new business

Insider Tips:

  • Tag individual items in your product feed as “hotspots”
  • Embed PDFs on your website or social media page
  • Show your own domain when fans read your publication
  • Customize the look of your Publitas viewer

What we liked:

  • Publitas publications load in under one second
  • Publitas’ publication viewer doesn’t have too many unnecessary buttons
  • Retailers can sell from their digital publications
  • HTML5 versions of publications work on desktops and mobile devices

What we didn’t like:

  • All standard Publitas accounts allow for only one user per account

Alternatives:

Company Info:

  • Privately Held
  • Headquarters: Amsterdam, the Netherlands
  • Founded by: Guillermo Sanchez and Khalil Seyed Mehdi
  • Web site: https://www.publitas.com

Costs:

  • Free plan
  • Bronze plan is $10 per month
  • Silver plan is $29 per month
  • Gold plan is $99 per month