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February 3, 2011

Capturely – Get Ready For Your Debut

Capturely is a web-app that does one thing, and does it well. Rather than helping people make robust websites full of photos, graphics, and text, Capturely aims to provide a service to the people who aren’t quite there – namely, the web developers and small business owners whose websites are still under development. Capturely makes it easy to create simple, straightforward, and elegant “Coming Soon” pages that can capture users’ email addresses and interests before a site has even launched.

Let’s say you’re building a website to promote a new clothing store you’re opening downtown. The physical store may not be opening for another month, but you’ve probably already purchased the URL where your future business website will go. Instead of letting that URL sit unused while your web development team puts the finishing touches on your site, you can use Capturely to create a “Coming Soon” page that contains basic information about your store, such as any opening date details and a list of the brands you’ll carry. Even better, this “Coming Soon” page can be created in just a matter of minutes. Sign up for an account and type in some basic details about your future site, like the name, future URL, and a general description. More advanced users can also set up analytics to find out exactly who’s been visiting the “Coming Soon” page in advance of the site’s official launch. Capturely will save this visitor information and let you edit the CSS as much as you like.

One of the great things about Capturely is that it makes it easy to capture the email addresses of any visitors who’ve checked out your website before its official launch. Using this information, you can send out Beta invites and official notices when your website finally goes live. Every page view is precious for a fledgling company, and Capturely offers an easy way to gather information about potential customers and visitors before a website has even been created.

Practical Uses:

  • Track the visitors coming to your website before it launches
  • Let your customers know when your new website is expected to go live
  • Get feedback from potential customers who are visiting your new site
  • Invite early visitors to come back for Beta testing

Insider Tips:

  • Ask a question on your Capturely page for visitors to answer
  • Edit the CSS to change the overall design of the page
  • Add analytics tools to track website visitors
  • Capturely is free for the first 10 email addresses captured with the site

What we liked:

  • Businesses can track which visitors are checking out their sites
  • Capturely makes it easy to keep track of visitor contact information
  • Allows websites to contact early visitors on the date of their official launch
  • “Coming Soon” pages can be designed and styled in a number of ways

What we didn’t like:

  • After the first 10 email addresses, Capturely charges users for each additional email address it captures

Alternatives:

Company Info:

Costs:

  • First 10 email addresses are free
  • Future email addresses cost 1 credit each, or .25 cents a piece
  • Unlimited email addresses cost $17

Comments

  1. anonymous

    aw
    we actually thought that it would be budding artists who are comissioned to produce this ‘small simple’ thing’ creating a small community for showcasing ‘subtle talent’–or something like that D=

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