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February 9, 2011

Floxee – Highly-Customizable Twitter Directories

Floxee is a web-app that aims to help businesses and non-profit organizations take control of their presence on Twitter. The feature-heavy web-app offers the ability to aggregate multiple Twitter accounts into one, search through tweets, and add custom colors, logos, and CSS to any Twitter page. For political campaigns, sports teams, schools, and even major media networks, Floxee is a useful service that simplifies the way large organizations present their Twitter activity.

Sign up for an account and select the pricing plan that meets your needs. Floxee lets you upgrade or downgrade plans at any time, so there’s no need to worry about getting locked into a monthly fee that you can’t actually afford. When you create an account with Floxee, you get all the tools necessary to customize and “widgetize” your Twitter homepage. Create a directory and fill it with all the most influential Twitter users your organization follows. These Twitter users can then be tagged, filtered, and searched with ease. You can even make it possible for visitors viewing your Twitter account to recommend new people you’d be smart to follow. Finally, Floxee saves its best features for last. The web-app automatically aggregates all the shared media you and the people you follow post online – bringing together photos from Twitpic and yFrog, and videos from YouTube onto one page.

Using Twitter has become important for organizations of virtually ever size, but that doesn’t mean that every business has the resources necessary to devote to maintaining an active account. Floxee makes that easier, by offering a low priced way for organizations to manage bustling and efficient Twitter accounts.

Practical Uses:

  • Give your company Twitter page a more branded appearance
  • Create a custom Twitter directory with all the people you follow
  • Manage multiple accounts at once
  • Review the stats for all the Twitter accounts your organization controls

Insider Tips:

  • Free accounts are ad-supported
  • Stats pages show which employee has gained the most followers
  • Upgrade accounts to get a custom domain or use custom CSS
  • Site color schemes can be edited from the Admin panel

What we liked:

  • Floxee makes it easy for organizations to customize their Twitter pages
  • Companies can see which employee is gaining the most momentum on Twitter
  • Floxee allows users to aggregate multiple Twitter accounts run by a single organization
  • Ability to search for specific tweets or people from the Admin panel

What we didn’t like:

  • Many of the most interesting features on Floxee are only available with upgraded pricing plans

Alternatives:

Company Info:

  • Launched: January 2011
  • Privately Held
  • Headquarters: Fort Worth, Texas
  • Founded by: Bradley Joyce
  • Web site: http://get.floxee.com

Costs:

  • Free Flock plan is $0/month
  • Basic plan is $29/month
  • Pro plan is $99/month
  • Enterprise Flock plan is $299/month

Comments

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