Most web developers working on new startups are so focused on making their applications as impressive as possible that they forget to spend time cultivating a pre-launch following of potential users online. KickoffLabs is an interesting web-app that automates that process and helps people acquire new customers using viral marketing tactics before their official sites have even gone live.
Start a free trial and check out what KickoffLabs has to offer by entering your email address or signing in through Facebook. Once you’ve verified your account, you’ll be asked to type in a name for your site, and you can design a custom landing page right away. This landing page will be the first thing that visitors see from your new startup before its official launch, so you’ll want to make sure it looks good. Add a logo, choose a background, type a description, and add forms that invite people to leave their email addresses to receive notifications when your startup is ready to launch. You can also include a social networking component that encourages visitors to help spread the word about your upcoming application through Twitter, Facebook, LinkedIn, or Google+. KickoffLabs makes it easy for you to send personalized thank you emails to all of your new subscribers and create professional-looking newsletters that can be sent out periodically to keep people updated on what’s going on with your launch.
The landing pages created with KickoffLabs are easy to track and measure with various analytics tools. Users can sign up to receive daily reports with page view stats and visitor demographic information. People can also use KickoffLabs’ analytics tools to find out where the visitors who check out their landing pages are coming from. This data is useful when it comes to rewarding and thanking influencers online.
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