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April 12, 2013

Zipmark – Checking Accounts With a Modern Twist

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Although paper checks have been decreasing in popularity for years, there hasn’t been a true alternative for companies that are required to use signed, authorized checks when paying for goods, supplies, and various business services. Until now. Zipmark is a digital platform for businesses and individuals that falls somewhere between Paypal and the traditional paper check.

Zipmark has created a way for its users to send electronic checks in real-time, making it possible for merchants to send invoices to clients and have any collected funds deposited directly into their business accounts right away. To get started, connect your checking account to the platform. Zipmark will guide you through the process of creating a secure checkout option on your own website, without requiring you to setup any merchant accounts. Business clients then have the option to pay through your website, or by scanning the Zipmark QR code you place on the invoices you send out. You can also pay your own bills and even send money to friends through the digital check platform.

When you download the Zipmark iPhone app, you can transfer money directly between two checking accounts, effectively bypassing expensive wire transfer fees. Individual Zipmark users can also track their billing histories and payments, get notified immediately when bills are due, and set up automatic approvals for any recurring bills that go through their accounts.

Practical Uses:

  • Send a rent check with your smartphone
  • Ask clients to pay their invoices online
  • Avoid having to deposit checks at the bank each week
  • Set up reminders before your bills are due

Insider Tips:

  • Zipmark integrates with a number of popular invoicing applications
  • Download the Zipmark iPhone app to use the platform on-the-go
  • Deposited money is available on the morning of the next business day
  • Developers can use the Zipmark API

What we liked:

  • Zipmark’s fees are more straightforward than other payment gateways
  • Money is deposited directly into the user’s bank account, without any delays
  • Zipmark provides a QR code that SMBs can include on invoices
  • Zipmark can connect to any US checking account

What we didn’t like:

  • People can only pay with Zipmark once their vendors (like landlords) adopt the payment platform

Alternatives:

Company Info:

  • Launched: March 2010
  • Privately Held
  • Headquarters: New York, New York
  • Founded by: Jay Bhattacharya and Jake Howerton
  • Web site: https://www.zipmark.com

Costs:

  • Zipmark charges a 1% fee, with a maximum of $5 per transaction

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