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December 24, 2013

Blogin – Build a Company Blog

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Memos are passé, and message boards are ineffective. If you want to share important news with your staff these days, you’ve got to post it online. Blogin offers a solution for companies searching for a better way to share knowledge internally. The web-based application offers tools that businesses of all sizes can use to create and manage internal blogs.

When you sign up for Blogin, you can create a fully hosted internal blog with unlimited pages, unlimited posts, and unlimited photo uploads. Start sharing information about new hires, new projects, and important company announcements on your internal blog. Type up a quick post and enable comments to encourage colleagues to leave feedback. The entire process is much faster and more efficient than email, where you can generally expect to receive dozens of replies from employees with questions about nearly any company announcement.

Delivering information via an internal blog has additional benefits over emailed memos, as well. For one, the announcements you post are automatically archived. Future employees can access the information long after you’re gone, which means group knowledge is never erased when a key player leaves the company. Blogin also offers tools for creating a company wiki, which serves as a repository for corporate knowledge.

Practical Uses:

  • Build an internal blog for your company
  • Encourage employees to post their questions in the comments section of the blog
  • Post weekly status updates with news releases and announcements
  • Reward your top salespeople in a congratulatory blog post

Insider Tips:

  • Create a company wiki with orientation information for new employees
  • Blogin doesn’t limit the number of team members with blog posting privileges
  • Blogs are hosted on your own custom domain
  • Blogin performs regular data backups

What we liked:

  • Internal blogs can help improve company culture
  • Employees can leave congratulatory comments underneath any blog posts
  • People are more likely to check the blog if it’s frequently updated with new posts
  • Multiple users can have logins to post on the company’s internal blog

What we didn’t like:

  • Nothing

Alternatives:

Company Info:

  • Launched: September 2013
  • Privately Held
  • Headquarters: Serbia
  • Founded by: Siniša Komleni? and Željko Gudelj
  • Web site: https://blogin.co

Costs:

  • $10 per month or $100 per year

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