Everyone wants to know the secret to getting great press coverage. While having an interesting company or product to promote is helpful, it’s also important to make it as easy as possible for journalists to access the information they need to write insightful and accurate stories. PressKing is a web-based application that companies can use to build digital press rooms with all the bells and whistles.
The ideal press room should be beautifully designed, it should be easy to configure, and it should be accessible via any device. PressKing delivers on all three of these counts. Create a press room for your own business by adding some basic information about your company—like its name, URL, and a brief description—along with contact information for you’re company’s publicist or marketing director. Perhaps the most important part of your press room are the press releases you publish. Type up releases to announce any major changes at your company and include images, videos, or documents using PressKing’s straightforward interface. PressKing helps distribute your releases across its network of nearly 500,000 journalists worldwide.
Once your press releases have been sent, you can track your personal success using PressKing’s real-time statistics tools. Measure the number of visits to your press room, referring websites, and shares on social media. PressKing also provides you with a distribution report, which shows which journalists have read your releases. Multiple pricing plans make PressKing a cost effective solution for businesses large and small, including PR agencies looking for white label press rooms and advanced customization.
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